Thursday, August 18, 2016

T-Mobile and Sprint Compete with Unlimited Data Plans

Today, T-Mobile and Sprint both announced new unlimited mobile data plans starting at $70 a month and $100 a month, respectively. Some people may say that these so-called “unlimited” plans have limits, but that should not be the storyline. Instead, the storyline should be that competition and innovation among mobile providers enables consumers to have access to more choices as they continue to demand more and more mobile data. The fact that two major mobile providers announced similar innovative service offerings on the same day is a clear sign of robust competition in the mobile broadband market.